mine-free, not limb-free

Recognized in Graphis Poster Annual 2017, this poster explores the lethal irony of "liberated" landscapes that remain trapped by hidden dangers. It stands as a study in high-impact minimalist communication, using narrative-driven imagery to bridge the gap between global policy and the individual human experience.

This project highlights the chilling reality of post-war landscapes where landmines remain a persistent, lethal legacy. Despite the high mortality rate, global attention often wavers, leaving vast regions contaminated and dangerous. Designed as a speculative United Nations campaign, this poster addresses the systematic nature of the crisis through a haunting visual metaphor: a clothesline strung with prosthetic limbs. By framing these medical necessities as a routine, domestic sight, the imagery exposes the grim, mechanical cycle of loss and the urgent need for international intervention.

To mirror the gravity of the problem, I utilized a harsh, high-contrast illustration style characterized by jagged outlines and blocky, industrial typography. Set against a monochromatic scarlet red background, the aggressive aesthetic is designed to feel intentionally abrasive—stripping away any comfort to ensure the message is unavoidable. The resulting work successfully translated a distant humanitarian crisis into a visceral call to action, ultimately earning recognition in Graphis Poster Annual 2017.

Selected for the Graphis Poster Annual 2017, this work stands alongside contributions from industry titans such as Pentagram, Michael Schwab, Landor, and Collins. It is an honor to have seen this poster recognized within the same volume as global branding initiatives for Netflix, Coca-Cola, FX, and Adidas, and it underscores the project’s success in achieving a high-stakes, cinematic visual impact.

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